Celosa is a 100% organic, ultra-premium joven rosa tequila rested in aromatic red wine barrels sourced from Napa Valley, CA. Produced in a single-estate distillery in Jalisco, Mexico, Celosa carries a soft rosé color with subtle berry notes, complimented with a smooth finish. Joven Rosa is a new type of tequila, with Celosa being the first brand to create and launch a product in this category.

Stevie worked with Levie Branding as the Lead Designer, where they sought to create a cohesive identity and story for Celosa that not only honors its profound legacy but captures the essence of its smooth taste and exceptional quality. As part of this brand system, they designed the color palette and type system, along with a selection of bespoke icon illustrations showcasing their process and highlighting details of their handcrafted packaging. They also created marketing materials, web design, and social media. Photography by Wonderkind.